Selling products online has never been easier with the accessibility to technology. You might have various products or services to offer to the market for full-time business a side income. We have shortlisted 3 platforms for you to explore.
Carousell was a web and mobile applications based consumer-to-consumer marketplace. It was founded in 2012 in Singapore and now operating in Malaysia, Indonesia, Hong Kong, Canada, Australia and a few other countries. This site allows you to buy and sell new and preloved products. The reason why this platform is one of the best is that the seller and buyer do not get charged with any commission or fee as a user. The platform generates income from advertising. In 2020 during Movement Control Order (MCO), Carousell evolved from marketplace to e-commerce platform. At that time, the demand for home appliances, furniture, electronic devices and gym equipment was high. The Head of Malaysia, Mr Tang Siew Wai shared in Digital News Asia’s interview that the advertising from big brands dropped drastically during MCO 2020. He adapted to the situation and did necessary changes in the marketplace to become an e-commerce platform. The sellers had difficulty sending products to buyers during MCO. Hence, Mr Tang partnered with Pos Laju to provide a pickup service. He also partnered with Unilever Food Solutions to launch #TetapBuka for restaurant owners to sell their food and beverages on the platform during the Ramadan period. Besides that, Carousell collaborated with the Malaysia Digital Economy Corporation (MDEC) to launch the #TetapBuka Carousell Business Grants initiative worth US$247,000 (RM1 million).
(Photo credits to Suzy)
BeliLokal was introduced in August 2020 with the mission to promote home-grown brands. It is a new platform to spur support for local businesses and share their unique brand storiesOwned by Star Media Group Berhad, this platform allows businesses that started in Malaysia to publish their products and services easily. This platform might not be the most popular as compared to the giant shopping sites like Shopee and Lazada. However, it is a local support local platform initiated in the middle of the pandemic. The categories available at this moment are health and beauty, education, services, food and beverage, home and living and Cuti-Cuti Malaysia. If you have any related products or services to offer, do consider selling on this platform. Charges apply.
(Photo credits to Karolina)
There are approximately 23 million users on Facebook in Malaysia alone. It is the highest among the other social media platforms. Youtube is the second highest with 20 million users and Instagram lining up in number 3 with 11 million users. As you know, Facebook has its own marketplace and business pages for you to sell your products and services. With Facebook Live made available to the market recently, it has become a very popular free tool to promote businesses. In Facebook Live, you reach new audiences and interact with them. You may use the live function on both personal and business pages and list your products and services on the marketplace all at the same time. Because Facebook dominates the active users among all social media platforms, you should have the existence of your business there and use the free tools wisely.